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Improve your sales with Facebook Offline Conversions
That the improvement of sales is preceded by measurement and analysis, is something that nobody questions. If you still claim that “half the money I spend on advertising...
How to build customer loyalty through Lead Management?
Advertising investment grows year after year, however the amount dedicated to loyalty represents a tiny part of the $ 666,000 million that will be reached in...
Automation and AI: how chatbots are revolutionazing assisted sales and customer support
Since its original conception, automation along with Artificial Intelligence has entailed a vast number of benefits to marketing & sales professionals.
MatchID, the Google beta for offline conversions in Europe
Two years ago, Google announced the incompatibility of their User ID with the european GDPR, hampering to get notifications about offline conversions in Campaign...
How to adapt your online investment? Marketing Automation for leads qualification
If we ask any Marketing & Sales team about how they would like their tasks or proccesses to be, they would probably say: more efficient, quicker...
How to adapt yourself to the new cookie policy by Google Chrome?
Google Chrome 80 has included news regarding the management of third party cookies. Since its announcement, in February 2020, it has caused several questions.
![[object Object]](/_next/image?url=%2Fexported%2FRources%2F2020%2F04%2Fmejora-tus-ventas-con-las-conversiones-offline-de-facebook-ads.jpg&w=1200&q=75)
Improve your sales with Facebook Offline Conversions
That the improvement of sales is preceded by measurement and analysis, is something that nobody questions. If you still claim that “half the money I spend on advertising...
![[object Object]](/_next/image?url=%2Fexported%2FRources%2F2020%2F04%2Fcomo-fidelizar-clientes-con-la-ayuda-de-lead-management.jpg&w=1200&q=75)
How to build customer loyalty through Lead Management?
Advertising investment grows year after year, however the amount dedicated to loyalty represents a tiny part of the $ 666,000 million that will be reached in...
![[object Object]](/_next/image?url=%2Fexported%2FRources%2F2021%2F09%2Fchatbot-venta-asistida-atencion-cliente.jpg&w=1200&q=75)
Automation and AI: how chatbots are revolutionazing assisted sales and customer support
Since its original conception, automation along with Artificial Intelligence has entailed a vast number of benefits to marketing & sales professionals.
![[object Object]](/_next/image?url=%2Fexported%2FRources%2F2021%2F09%2Fmatchid-beta-conversiones-offline-google-europa.jpg&w=1200&q=75)
MatchID, the Google beta for offline conversions in Europe
Two years ago, Google announced the incompatibility of their User ID with the european GDPR, hampering to get notifications about offline conversions in Campaign...
![[object Object]](/_next/image?url=%2Fexported%2FRources%2F2020%2F03%2FMarketing-Automation-en-cualificaci%C3%B3n-de-leads-Lead-Scoring.jpg&w=1200&q=75)
How to adapt your online investment? Marketing Automation for leads qualification
If we ask any Marketing & Sales team about how they would like their tasks or proccesses to be, they would probably say: more efficient, quicker...
![[object Object]](/_next/image?url=%2Fexported%2FRources%2F2021%2F09%2FPoliticas-de-cookies-google-chrome-80.jpg&w=1200&q=75)
How to adapt yourself to the new cookie policy by Google Chrome?
Google Chrome 80 has included news regarding the management of third party cookies. Since its announcement, in February 2020, it has caused several questions.
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